Our secret ingredient to looking smart with minimal effort? Our new Shirt of the Season – the non-iron Cambridge weave. It has a unique textured finish that's exclusive to Tyrwhitt, and it's crease-resistant too. How's that for originality? The pure cotton fabric has natural stretch for easy movement and superior comfort. Add in a spread collar and you've got a piece that lends itself to smart suit-and-tie combos as well as to your favourite off-duty chinos.